Amsterdam (/New York)
Who we are & How we work
SIG is a global technology and consultancy firm delivering independent software quality assurance solutions. We believe we can make the world a better place by helping developers and their organisations create better software. As part of our ambitious growth strategy, our marketing department is looking for a Field Marketing Manager with a strong focus in product marketing, who understands the market for business-to-business software and/or management consultancy services.
Where you come in
Reporting to the Chief Customer Officer based in Amsterdam, the Field Marketing Manager will support our entry and expansion into the North American market with the development and execution of a clearly defined marketing and communications strategy that drives demand generation, increases brand awareness and strengthens our company’s position as a thought leader throughout the region.
In this role, you will be responsible for the planning, development and implementation of all North American marketing functions, including inside sales, to achieve the company objectives around revenue, growth and visibility – all while ensuring a consistent message and position aligned with our vision and mission.
You’ll partner with subject matter experts to develop, write and edit collateral (customer case studies, blog posts, web pages, white-papers, webinars, press releases, sales material and more) aligned with the SIG content strategy. You’ll act as a content lead to conceptualise and strategies an evolving content calendar in close collaboration with the proposition manager.
You’ll continually refine and oversee our corporate and strategic messaging, ensuring brand standards are maintained across all materials and channels. Together with your Field Marketing peers, you’ll be responsible for the development and rollout of global go-to-market programs and product launch campaigns.
What's in it for you?
The Field Marketing Manager will have the opportunity to build a marketing framework for SIG North America from the ground up and play a crucial role in the success of new business development within the region. We offer you the opportunity to join us in creating a healthier digital world.
At SIG, you can make a difference by helping some of the best-known organisations ensure the quality of the software systems that have become crucial to our own everyday lives. If you share our belief that it’s essential to get software engineering under control and prevent serious incidents, you’ll be at the heart of progress at SIG.
We offer a role with a great deal of variety, which means you have the opportunity to sharpen and develop new skills. You’ll also have possibilities for continuous learning and access to unique knowledge. Your colleagues will be a fun, young and highly-educated group. Work schedules are flexible and many of us successfully plan around our young families. Our organisation structure is flat, providing much room for your own initiatives and ideas.
Preferred Qualifications and Skills